On Thursday I get this email from michaelwharton@*****.com:
Dunkin’ Donuts is coming to Baltimore.
So I reply with:
Thanks for the tip. Who are you?
And Michael comes back with:
A lowly brother slash editor (Baltimore Cityguide) deep in the bowels of America Online trying to get some eyes on the page I just made.
And I’m immediately struck by the guy’s honesty. Isn’t it a shame how in today’s culture of spin and posturing and PR a simple bit of honesty can have such an impact? While I’m thinking about that, he emails me a few minutes later with this:
I forgot to say that if you liked it and posted — you’d make my week.
And because I have no filter for my own blog, I run this idea past my brother first, explaining:
So this guy emails me out of the blue to promote the cityguide page he just made. On the one hand, his article takes on Starbucks, and he’s completely honest about his intentions (wanting eyes on his page). On the other hand, I’d just be pimping for him, and he works for AOL. What do you think? Should I do him a favor and post it? Would I be doing him a favor if I posted it along with this conundrum?
And mokiejovis replies with:
Transparency is the best option. Just post everything.
So there you have it. Everything is posted. If you’d like to do this fella a favor, click on this link and read the news about Dunkin Donuts and their plan to bust up the Starbucks stranglehold in Baltimore and DC.
Aside: I don’t drink coffee. I don’t really like the taste, and I generally try to avoid caffeine. It makes me feel dizzy and sick. However, Mrs. ACW is a super-duper coffee snob, to the point where she actually worked in an independent coffee shop for a few years. She regularly drinks coffee from Starbucks but the other day she had a coupon for a free iced-coffee from Dunkin Donuts, so we stopped by so she could try it. Her thoughts? It was good enough for “free” but not good enough to pay anything for it. So is Dunkin Donuts gambit ill-advised or will they triumph over those venti-pushing hipster fucks? Or, is this just going to put another chain on every corner, further blandifying the American palette?
